Can two challengers to the sentence to make a number one It is this question to 44.6 billion that Steve Ballmer will attempt to respond positively in the coming months... If it gets the green light from regulatory authorities American and European. Last Thursday, the Microsoft CEO has decided that he could no longer wait. Two days earlier, Yahoo! had published disappointing results which showed that, despite the return of the founder, Jerry Yang, at the head of the company, the rebound was not for tomorrow. For its part, the position of Microsoft on the Internet and online services offered little more positive with respect help prospects. While holding more than 90 of the market for PCs with Windows, the computer giant has never achieved to transpose this dominant position on the Internet. Despite investment considerable technology, its Live Search search engine penalty to convince users that it is more efficient than that of Google and its sponsored links is also trolling. Result, the combined share of Microsoft and Yahoo! Research Online (30) barely exceeds half the Google (58 in December 2007, according to figures from comScore for the United States).
There are long that Microsoft is more illusions about his ability to catch up with Google the only merits of organic growth. And, turning the Bill Gates page (he abandon any operational role on July 1 to take care of its Foundation), the Redmond Group is actively prepared a radical transformation in society Internet. Its structures and its executives have been patiently and quietly renewed to prepare this deadline. OPA announced last Thursday, which the hostile nature is likely to lead the recipient to add a few billion, relies thus on the bet that the merger of two followers can only stop this decline.

Pessimistic in the Valley
But nothing is less sure. First because it is difficult to imagine that two companies with different cultures can one day live in harmony. Pure product of the entrepreneurial spirit of Silicon Valley, Jerry Yang will fight to the end so that the company he co-founded falls into the fold of what many still consider the region as remaining "evil empire". Of course, Microsoft has done much in recent years for playing the appeasement and convert the Valley to its fundamental values. In particular debauching its top talent by the dozens.
But, the piece seems well big to swallow, even if it is to absorb one-sixth the strength of Microsoft. Beyond the cultural aspect, few specialists today in Silicon Valley are optimistic about the chances of success of the merger, especially because it will be difficult to harmonize technology and services. "The addition of two search engines is not a better", says Nick Patience, 451 Group analyst.
Yet, the same admit that for a chance to compete seriously with Google, Microsoft has choice to launch this great movement of consolidation in its favour. The problem is that it may be too late. For many, the company founded in 1975 by Bill Gates is today a company of the last century. And Google has already become the Microsoft of the 21st century".
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